a variety of selected project descriptions
Travel & Mobility
Synchronizing and Scaling of Business Development Activities, Potential Assessment and longterm Team Set Up.
Our Solution: Status Quo screening; Market & Competition check; Outlook on Future Market Development. Delivered a structured and operationable BusDev, Sales and MKT Plan together with HR Support.
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Our Impact: 20% overall growth in volumes by activation of outside-core sales channels.
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Side Effects: Best Practice Playground for KPI-based KAM. Positive effect on overall brand awareness.
Health Care
Business Field Expansion Plans for an established player including Market Positioning, USP Definition and Differentiation.
Our Solution: Regional market & potential assessment by using Corporate Foresight models and consumer insights.
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Our Impact: En route to develop into innovation and market leader in new business segment; further expansion of primarily regional plan.
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Side Effects: Strong recommendation for increased initial budget due to premium segment positioning. Break-even, despite of higher invest, three months earlier as planned achieved.
Start Up Support
Sparringspartner for Business Modelling for a growing Mobility company; Go to Market Strategies DACH / Internationalization, Product Positioning, KAM Set UP and KPI Definition.
Our Solution: Business Plan assessment, market foresight analyses, finetuning of P&L forecasting, Start Up process consulting.
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Our Impact: Adjustments in prioritization and recommendation for organic growth approach.
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Side Effects: Cost-savings and clarity through structured prioritization of activities and outcome planning. OKR implementation.
Hospitality
M&A monitoring, Re-structuring of Sales & Marketing activities, Change Management Processes, Definition of Company DNA / Holistic Future Impact Study as base for Future Corporate Strategy.
Our Solution: Enablement of cultural and business change management processes. Deep dive into SWOT assessment and strategic options to make synergy more than a buzzword.
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Our Impact: Establishment of mutually shared innovation board staffed by mid-management Teammember. Prioritization of and Action Plans for Strategic Options.
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Side Effects: Low fluctuation rate during M&A process. High internal innovation power as decision is made to functionalize the Innovation Board.
Franchising & Licensing
Future Market Potential Assessment based on Corporate Foresight. Deep Dive in company analysis and prioritization of strategic options.
Our Solution: Deep dive in Business Screening and validation of hypotheses. Founding of internal Innovation Hub.
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Our Impact: Increasing Competitive Advantage through operationalization of Future Market Insights.
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Side Effects: Business Field Expansion opportunities on strategic agenda.
Supermarket & Food Retail
Business Screening & Status Quo Assessment. Specific assessment (Potential Check) of Future Market Potential for Business Field Expansion Plans based on Future Market Insights.
Our Solution: Strategic business sceening approach and market specific Future Insight studies.
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Our Impact: Profitable Innovation Leader in vertical & horizontal integration opportunities.
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Side Effects: Successfully integrated a change process stage and internal communication strategy to moderate potentially risky concerns of stakeholders.
FMCG & Retail
Digital / E-Commerce Strategy and Business Model Innovation towards Multi-Channel plus Consumer Insights.
Our Solution: Future Market Insights and company specific potential / gap analysis.
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Our Impact: Concept approved
by board of management.
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Side Effects: Increased and prioritized investment in Data Marketing Team.
Real Estate
Assessment of Data Generation and Data Handling. Data Architecture Innovation and Training to transform Data Warehouse to Digital Marketing Profit Center.
Our Solution: Deep dive in Data Handling Processes. Implementation and supervision of functionable Data Warehouse System and Link to Project Management.
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Our Impact: Enablement of internal data based assessment processes for Sales & Marketing. Increased data-supported decision making processes.
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Side Effects: Implementation of daily instead of monthly business dashboards for overall KPI´s.
For individual confidentiality reasons, we display only a selected and indexed range of our projects.
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